Attract More Clients With The Correct Marketing Message
This brief post is all about how you can attract more high quality clients or make more sales, by understanding and servicing the needs of your marketplace. For example, if Bob is really hungry and he...
View ArticleAdding Video To Your Marketing To Intensify Reach
This morning’s session at Marketing Profs Digital Marketing Forum in Austin is Integrate Video into Your Marketing to Intensify Your Reach and Engagement. We have a full lineup of speakers today: C.C....
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A marketing tip from The Gingerbread Man
In today’s post, I’m going to give you an example of great marketing and explain how you can build the idea into your business. The Gingerbread Man There’s a local coffee shop I use sometimes, which...
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Marketers still need to learn some basic HTML
I have recently been blogging for the Huffington Post and they use Six Apart‘s Movable Type blogging platform. Moveable Type was my second blogging platform after converting from Noah Grey’s Greymatter...
View ArticleUtilize Content Marketing For Stronger SEO Standing
Content is the reason search began in the first place. In the days before Google, directories, lists and forums were the way to discover new content on the fast-growing world wide web. During those...
View ArticleThe most important part of online video happens before you turn the camera on.
Regardless if you are new to online business video production or a pro, if you use a professional video production services company or create video content in-house, the most important part of business...
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Creative Brand Ads Just Drove Up Downloads of Lyft’s App
Can brand ads for apps drive installs better than traditional direct response ads? That’s what Lyft discovered working with Google’s Art, Copy & Code project. In a case study published today,...
View ArticleFacebook Seeing Huge Growth In Advertisers
Facebook announced this week that more than 5 million businesses are advertising on the social network each month. That’s up from 4 million monthly advertisers in September 2016 and 3 million in March...
View ArticleMicrosoft Begins Challenge to Salesforce
Since Microsoft’s $26 billion acquisition of LinkedIn three days after Christmas 2016, little has been heard from what would be Microsoft Dynamic’s bold upgrade to the CRM industry. But the picture has...
View ArticleSignificant 2 Year Growth Expected for Instagram Influencer Marketing
With the decline of traditional TV and the growth of social media, influencer marketing has become one of the fastest growing advertising mediums. A recent study by Mediakix found that Instagram alone...
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